102 On Blogging: Interviews

this is another good way to get traffic. I have made some interviews with major companies in the gaming business (and I’m adding more). While this takes longer than “normal articles” these have been one key reasons that cause other sites to link to my site. Major websites are interested to hear interviews. Let’s suppose your website is about marketing. Can you get some marketing experts to give you an interview? I’m sure there’s always somebody willing to give you an interview if you briefly explain what your site is, how many visitor it gets, and how the interview would benefit the other party. You might even give some incentive (like monthly link, banner ad or money to get somebody to talk). I never given links, ad slots or money to interview people since I know that there’s people who will be glad to get interviewed. While some people have rejected my offers, I have got interviewed by some major characters in the gaming business. After you’ve got one major guy to be interviewed, it gets easier to get new interviews (since you can then mention “I’ve interviewed CEO of company X and the link to his interview is <here>” – this is almost like a testimonial for some companies).